Shelley Cochrane, Principal
Fund Development Income Generation Strategic Planning
Shelley has extensive experience in faith-based, not-for-profit leadership. Her experience includes fund development and the creation of strategies that generate donor interest and first-time gift income.
Shelley served on the senior leadership team of The Evangelical Alliance Mission (TEAM) at a Vice-President level position during the strategic restructuring of this century-old international mission agency that works in forty countries on five continents.
Shelley was the head of the Mobilization division that gave leadership to Fund Development, Communications and Media, Recruitment, Selection and Placement of short and long-term workers, as well as Partner Relations. She was the liaison to TEAM of Canada and participated in governance issues at the Board level. Shelley hired and trained department heads and established metrics that were used to evaluate the effectiveness of staff and program activities. She played a central role in determining the benchmarks that the Board of Directors used for measuring high level strategies against their desired outcomes.
As her main focus, Shelley spearheaded a full-orbed development program grounded in biblical stewardship and based on the philosophy of relating to givers as partners in ministry. Development strategies included direct marketing and various types of events that engaged major, key, and core donors. She hired and trained donor representatives and established metrics for evaluating the overall effectiveness of donor relations staff and activities. Shelley also led a successful capital campaign effort that reached its goal.
Previously, Shelley helped launch the start-up of several new church-planting initiatives in three countries in Eastern Europe during the transition of those countries from communist to market economies in the 1980s-90s. For example, in 1990, the former Czechoslovakia opened up to expatriate workers for the first time in two generations. Shelley was co-leader of the team that forged first-ever partnerships, determined strategy, researched and solved financial and legal issues, logistics, and the recruitment and orientation of short and long-term workers. She was a key contributor to the team that developed English, camping, coffee house and other ministries in and around Prague, Czech Republic.
Shelley was part of the start-up initiative that established the first accredited K-12 Christian School in Vienna, Austria. Shelley taught at Vienna Christian School for five years.
Shelley has a Communications degree from Trinity International University. She is certified as a Christian Stewardship Professional (CSP) by the Christian Leadership Alliance.
Shelley is a Principal with OneAccord Not-for-Profit www.OneAccordPartners.com/NFP/ and
can be reached at: Shelley.Cochrane@OneAccordPartners.com or 630-340-4243.
